3DTV Off to Slow Start

Sep 08th, 2010 by dvdxplayer 1,086 views |Comments Off

Price and placing on eyeglasses can be the two very best pieces standing in between 3DTVs and mass customer adoption using the technology, in accordance with some assertion in the customer Electronics Association (CEA).

The insufficient content product in 3D is one more huge concern vendors are hearing from consumers, CEA reported, and even more than 75% of purchasers surveyed mentioned they have however to check 3D content product on the 3DTV.

“Those who’ve experienced it first-hand possess a higher appetite for it,” mentioned Shawn DuBravac, chief economist and director of investigation for CEA.

While CEA is estimating that for 2010 only 1.1 million HDTVs are steering to be 3DTVs (3% using the HDTV market), that amount could develop to 28 million inside the up coming three years. pieces are much better near to the Blu-ray Disc participant side: as of July 30% using the game fanatics shipped experienced been 3D-capable. For all of 2010, CEA estimates 17% of Blu-ray game fanatics at retail industry are steering to be 3D-capable.

“Interest at retail industry is heating up,” DuBravac said. “We anticipate it to hold on heating up entering the holiday season. There’s certainly momentum inside the Blu-ray direction.”

Of the purchasers surveyed, one in 5 mentioned they would in no way confidential a 3DTV. However, a 2003 questionnaire by CEA experienced 33% of purchasers saying they would in no way purchase an HDTV, so customer attitude toward 3DTV is not founded in stone, DuBravac said.

CEA also reported that 81% of moviegoers mentioned they experienced been pleased using the 3D experience, and using the 27% of purchasers who saw a 3D movement photo in 2009, almost half went to create one more one.

Movies are nevertheless tops between what purchasers want in 3D using the home, but sports activities and gaming are also huge near to the list, DuBravac said. even more than half of individuals surveyed who identified on their own as avid gamers mentioned they would obtain a 3DTV inside the up coming three years, and even more than 40% of current HDTV managers mentioned 3D sports activities pursuits them.

“Those who have an inclination toward sports activities are drawn toward 3D getting a platform,” DuBravac said.


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